Uplift Lifts & Bits - February 2023
Advice and Quick Takes on Social Impact, Sustainability and ESG
Lifts & Bits
How to Bring Your Social Impact Story to Life
We all know what it’s like to be moved by an impactful story that urges us to think, act, and do great things in life and the world around us. Do your social impact communications do the same thing?
As companies are increasingly being held accountable for their social and environmental responsibility work, storytelling is an effective tool to better communicate their commitment to being a responsible business. However, crafting a narrative that can bring initiatives to life and engage, inspire, and motivate readers isn’t always easy.
Here are some tips to help you use more impactful language and storytelling to bring your corporate sustainability initiatives to life and create the support and inspiration you need for meaningful change from Uplift’s VP of Communications, Advocacy & Impact, Chris McGrath.
Check it out: Here
Is Your Packaging Recyclable or Reusable? A Proposed EU Directive Says It Must Be by 2030
A significant shift in the regulatory environment for packaging is happening across Europe and the European Union is taking new steps to reduce impacts on the environment with a proposed EU Packaging and Packaging Waste Directive (PPWD).
The new directive would not only require all packaging to be designed as recyclable or reusable by 2030 but also push towards a circular economy.
Check out this blog by Uplift’s Dwayne Ferguson for more information on the PPWD and how your business can prepare for the revised directive.
Have questions about circularity or packaging? We can help.
Check it out: Here
Breaking Barriers: Advancing Corporate DEI Strategies for Lasting Change
Why are companies not making more progress on their diversity, equity, and inclusion (DEI) goals?
“Even though companies have charged their human resources and talent acquisition teams to achieve ambitious goals, their efforts have fallen short of achieving the outcomes we desperately want to see. What we need is for companies to adopt approaches to DEI that are more effective and have a greater potential to lead to real change.”
Improving outcomes for historically underrepresented and marginalized people starts with taking deliberate action.
Check out this post from Uplift’s Director of Social Impact, Jerome Tennille and read his suggestions on how you can take action and improve outcomes: Here
Uplift Celebrates Three Years!
Happy Birthday, Uplift! This month we celebrate three years of working to help business be its best for people and our planet.
In three years our team of experts have helped companies to:
🎉 Create Custom ESG Strategies
🎉 Execute GHG Emissions Inventories
🎉 Create and execute Carbon Reduction Plans
🎉 Develop ESG Reports Aligned with International Standards
🎉 Create Communication Campaigns to advance social issues
🎉 Conduct Living Wage Analyses
🎉 Conduct Human Rights Due Diligence in Supply Chains
🎉 Implement High-Visibility Branded Stakeholder Engagements
🎉 Host ESG Educational Workshops for Executives
🎉 Implement Packaging Waste Reduction Plans
🎉 Create Signature Giving & Volunteer Programs
🎉 And so much more!
And the impact keeps growing.
Three years. An incredible team of experts doing meaningful work together to make the world a better place.
Uplift Welcomes Jasmin Brown
Uplift is excited to welcome Jasmin Brown, SHRM-SCP as the new Director of People & Strategy!
Jasmin is an agile and strategic HR leader that champions building effective teams and fostering positive workplace culture.
With over 10 years of experience in HR leadership, Jasmin has a knack for understanding what makes employees tick and finding innovative solutions to HR challenges, employee engagement and how this drives a business.
Jasmin holds an MBA from Benedictine University and a bachelor’s degree in Communications from Millikin University. Jasmin is a member of the Society of Human Resources Management with a Senior Certified Professional certification (SHRM-SCP) where she stays ahead of the curve in an ever-evolving HR landscape.
Welcome to the team, Jasmin! We are so glad you are here.
Uplift Welcomes Marjory Elwell
We are excited to welcome Marjory Elwell to the Uplift team!
Over the past decade, Marjory has worked in public relations and communications for leading outdoor companies including REI and Vail Resorts. In her most recent role, she partnered with environmental, social, and governance (ESG) team members to develop the annual progress report and lead communications strategy for crucial corporate social responsibility priorities: combating climate change, removing barriers to entry in the outdoors, and increasing access to mental health care in mountain communities.
Outside of work, when Marjory is not exploring the Rocky Mountains by foot, bike, and skis, she can likely be found spending time with friends and family or checking out books from the local library.
Welcome to the team, Marjory!
